Cainiao Launches Another Overseas Warehouse in Poland Amid Peak Season Shipment Growth of Over 150%

 

 

Poland, strategically located in the heart of Europe, is quickly emerging as a key hub for Chinese businesses seeking to expand their footprint in the European market.

Cainiao Global Supply Chain reports that its Poland-based overseas warehouses experienced a shipment growth of more than 120% year-on-year in 2024. Notably, fourth-quarter peak season shipments rose over 150% compared to the previous year. European consumers showed robust demand for Chinese products, with categories like 3C electronics, power tools, lighting, and automotive accessories leading the growth.

In response to the surging logistics needs of cross-border e-commerce, Cainiao has officially launched a new warehouse in Rokitno, Poland. As Cainiao's third overseas facility in the country, the warehouse provides comprehensive B2C and B2B warehousing, distribution services, and end-to-end cross-border supply chain solutions tailored to the needs of cross-border merchants, overseas brands, and local businesses.

According to a Cainiao representative, the new Polish warehouse not only inherits Cainiao's rich operational experience and advanced digital capabilities but also enjoys exceptional geographic and logistical advantages. The facility is strategically located within a two-hour radius of Poznan Airport, Szczecin Port, and Berlin, Germany, ensuring efficient connectivity to key transport nodes.

 

 

The picture shows the shelves in Cainiao's warehouse in Poland

 

 

It is reported that Poland's e-commerce market, as a rising star in cross-border e-commerce, is experiencing explosive growth. According to Ecommerce News Europe, the market size of Poland's e-commerce sector is expected to reach €58 billion in 2024, with a sustained annual growth rate of 10%-15% projected for 2025. Chinese products are particularly popular among Polish consumers. A survey by Rzeczpospolita revealed that approximately 30% of consumers have purchased Chinese goods at least once in the past six months, and more than half regularly shop on Chinese e-commerce platforms. This growing demand has attracted an increasing number of cross-border sellers to the Polish market, driving up logistics needs.

At present, Cainiao Global Supply Chain operates three overseas warehouses in Poland, offering "2-3 day delivery" within the country and "7-day delivery" across Europe. Moreover, Cainiao provides tailored warehouse solutions for numerous brands and platforms, enabling new warehouses to launch within just 60 days and achieving a 99.9% on-time outbound rate within 24 hours.

For instance, a fast fashion brand leveraging Cainiao's Polish warehouse has benefited from smart and digitalized system upgrades. The entire process, from goods receipt and quality checks to storage and order fulfillment, is managed with precision and standardization. The intelligent system recommends storage locations, reducing manual inspection efforts and accelerating inbound operations. Meanwhile, algorithm-driven optimization of picking methods and routes has significantly improved the accuracy of order processing.

 

 

The picture shows an overseas warehouse of Cainiao in Poland

 

 

It is reported that Cainiao Global Supply Chain currently operates over 40 overseas warehouses across 18 countries and regions in Europe, North America, and the Asia-Pacific. These warehouses provide end-to-end supply chain management solutions and warehousing and distribution services for numerous domestic and international brands and merchants. In Europe, Cainiao's overseas warehouses span more than 400,000 square meters, offering "2-3 day delivery" services in Poland, the UK, France, Germany, Spain, and other countries.

 

 

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  Disclaimer：The above content is translated from Chinese version of China Economic Net. The China Economic Net version shall prevail.